How to Get Sponsored in Cornhole: 10 Tips to Attract Bag Sponsors
How to Get Sponsored in Cornhole: 10 Tips to Attract Bag Sponsors
Want to become a sponsored cornhole player? Here's how to get noticed, build relationships with manufacturers, and increase your chances of landing a sponsorship.
Cornhole has come a long way from its backyard beginnings. Today, players compete in organized leagues, regional tournaments, national championships, and televised events. As the sport continues to grow, so does the interest in becoming a sponsored cornhole player.
For many players, earning a sponsorship from a cornhole bag manufacturer is an exciting milestone. It can mean representing a favorite brand, receiving equipment or discounts, gaining exposure, and becoming part of a team of players who share a passion for the game.
But how do you actually get sponsored in cornhole?
You don't necessarily have to be a nationally ranked professional. While playing ability matters, manufacturers may also value your reputation, personality, community involvement, social media presence, and ability to represent their products.
Let's explore 10 practical ways to improve your chances of landing a cornhole sponsorship.
What Is a Cornhole Sponsorship?
A cornhole sponsorship is an arrangement between a player and a company, typically a cornhole bag or equipment manufacturer.
In exchange for representing or promoting the brand, the player may receive certain benefits.
Depending on the manufacturer and sponsorship agreement, these might include:
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Free or discounted cornhole bags
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Team apparel or branded jerseys
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Early access to new bag releases
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Promotional discount codes
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Social media exposure
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Tournament entry assistance
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Travel or event support
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Financial compensation in some arrangements
Not every sponsorship includes free products or money. Some are primarily ambassador programs that offer discounts or rewards for helping promote the brand.
The important thing to understand is that sponsorships are partnerships. Manufacturers generally want something valuable in return for supporting a player.
That value might come from tournament performance, brand visibility, product knowledge, content creation, or positive relationships within the cornhole community.
1. Improve Your Cornhole Skills and Tournament Performance
One of the most straightforward ways to attract a sponsor is to become a better player.
Manufacturers often appreciate players who consistently compete, demonstrate strong fundamentals, and take the sport seriously.
You can improve your game by focusing on:
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Developing a consistent throwing motion
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Improving accuracy and bag control
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Learning different shot types
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Practicing both offensive and defensive strategies
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Competing regularly against skilled opponents
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Tracking your progress over time
Start with local leagues and weekly tournaments. As your skills improve, consider entering larger regional competitions.
Tournament success can strengthen your sponsorship application, but remember that you don't necessarily need to win every event to get noticed.
Showing dedication, steady improvement, and a willingness to compete can also make a positive impression.
Helpful resource: How to Throw a Cornhole Bag: Tips for Better Accuracy
2. Build a Strong Social Media Presence
Today, a player's influence can extend far beyond tournament results.
Social media gives cornhole players the opportunity to connect with other competitors, manufacturers, tournament directors, and fans.
Platforms such as Facebook, Instagram, TikTok, and YouTube can help you establish your presence in the cornhole community.
Consider sharing:
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Tournament highlights and results
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Practice sessions and training progress
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Cornhole bag reviews and comparisons
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Throwing tips and tutorials
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Behind-the-scenes tournament experiences
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Photos with teammates and fellow competitors
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Honest impressions of equipment you're using
You don't need thousands of followers to start.
A smaller audience of engaged cornhole enthusiasts may be more relevant to a manufacturer than a large audience with little interest in the sport.
Consistency and authenticity matter more than simply posting as often as possible.
3. Compete in Regional and National Cornhole Events
Playing in larger tournaments can increase your visibility and help you meet people throughout the cornhole industry.
Organizations such as the American Cornhole League (ACL) and other regional and national tournament organizers provide opportunities for players to compete beyond their local communities.
These events can introduce you to:
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Established competitive players
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Tournament directors
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Brand representatives
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Equipment manufacturers
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Potential doubles partners
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Other aspiring sponsored players
Even when you're not competing on the main stage, attending events can help you build relationships and understand the competitive side of the sport.
Take the opportunity to introduce yourself, ask questions, and learn about different manufacturers.
Just remember that attending a major tournament does not guarantee sponsorship consideration.
4. Become an Active Member of the Cornhole Community
One of the most overlooked sponsorship strategies is simply becoming someone people enjoy having around.
Manufacturers may want players who contribute positively to the sport, not just those who perform well.
Ways to become more involved include:
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Supporting local cornhole leagues
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Helping organize tournaments
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Volunteering at community events
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Encouraging new players
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Sharing helpful advice
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Supporting local fundraisers
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Promoting cornhole events in your area
For example, a player who helps grow a weekly league and introduces dozens of new people to cornhole may offer meaningful promotional value to an equipment manufacturer.
Being active in your community also helps you build relationships that can lead to opportunities you might not discover online.
5. Research Cornhole Bag Manufacturers Before Reaching Out
Before asking a manufacturer for sponsorship, spend time learning about the brand.
Every manufacturer has its own products, audience, marketing approach, and sponsorship priorities.
Start by researching:
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What types of cornhole bags the company makes
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Which players currently represent the brand
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Whether it has an ambassador or sponsorship program
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How its sponsored players promote products
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What makes its bags different
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Whether it publicly accepts sponsorship applications
Explore different manufacturers and equipment options to understand which brands genuinely fit your playing style.
You can compare products through the CornholeBags.com cornhole bag collection.
Don't approach every company with the same generic message.
A thoughtful application that demonstrates real familiarity with a manufacturer's products is generally more compelling than sending identical requests to dozens of brands.
6. Reach Out to Manufacturers With a Professional Sponsorship Proposal
Sometimes, the best way to get noticed is to introduce yourself.
If a manufacturer has a published sponsorship application process, follow it. Otherwise, consider reaching out through its official website or business contact channel.
Your message should be professional, concise, and focused on what you can contribute.
Include:
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Your name and location
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How long you've been playing cornhole
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Your tournament experience
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Notable accomplishments
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Your involvement in local leagues or events
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Your social media profiles
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Why you're interested in that particular brand
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How you would represent or promote its products
Most importantly, explain what the manufacturer gains from working with you.
Sample Cornhole Sponsorship Request Email
Subject: Cornhole Sponsorship Inquiry — [Your Name]
Hello [Brand Name] Team,
My name is [Your Name], and I'm an active cornhole player based in [City, State].
I've been playing competitively for [X years] and regularly participate in [leagues, tournaments, or events].
I'm reaching out because I've enjoyed learning about your products, particularly [specific bag series or feature], and I'm interested in potential opportunities to represent your brand.
In addition to competing, I'm active in the local cornhole community and share content through [social media platforms].
I believe I could help promote your products through tournament participation, authentic equipment content, and community engagement.
I'd appreciate the opportunity to learn whether you currently offer a sponsorship or player ambassador program.
Thank you for your consideration.
[Your Name]
[Social Media Links]
[Contact Information]
Keep the message personal and avoid exaggerating your achievements or audience size.
7. Demonstrate Excellent Sportsmanship
Your behavior at tournaments can be just as memorable as your performance.
Manufacturers may be cautious about associating their brand with players who regularly argue with officials, disrespect opponents, or create unnecessary conflict.
Good sportsmanship includes:
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Respecting opponents and tournament directors
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Following tournament rules
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Handling losses professionally
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Encouraging newer players
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Avoiding unnecessary arguments
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Representing the game positively online and in person
Remember that when you wear a manufacturer's jersey or promote its products, your actions can reflect on that company.
A strong reputation can be one of your most valuable sponsorship assets.
8. Showcase Your Personality and Create Engaging Content
Manufacturers don't necessarily need every sponsored player to have the same personality.
Some players are highly competitive and analytical. Others are entertaining, outgoing, educational, or deeply involved in their communities.
Think about what makes you different.
Are you particularly good at explaining bag speed ratings? Do you create entertaining tournament videos? Are you known for helping beginners improve?
Use those strengths to build a recognizable identity.
Content ideas include:
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Reviewing new cornhole bags
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Comparing carpet and hybrid bag materials
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Sharing tournament-day experiences
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Demonstrating throwing techniques
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Interviewing local players
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Explaining tournament rules
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Documenting your improvement as a player
For example, a short video explaining the differences between two bag styles could be useful to both your audience and a potential sponsor.
The goal is to create content people actually want to watch, not simply post advertisements.
9. Create a Cornhole Player Sponsorship Resume
A simple player profile can make it easier for manufacturers to evaluate a potential partnership.
Think of it as a one-page cornhole resume.
What to Include in Your Player Profile
Player information
Your name, location, and contact information.
Competitive experience
How long you've played, leagues you participate in, and tournament experience.
Achievements
Notable finishes, rankings, or other accomplishments that can be verified.
Community involvement
Leagues you help organize, events you support, or activities that introduce new people to the sport.
Social media information
Your social profiles, audience size, typical engagement, and examples of successful posts.
Promotional opportunities
How you could help the manufacturer through content, events, product demonstrations, or other activities.
Brand fit
Why you want to represent that specific company.
A well-organized player profile demonstrates professionalism and makes your sponsorship request easier to review.
You can update it as you gain experience and accomplish new goals.
10. Start Small and Build Long-Term Relationships
Not every player will receive a major sponsorship immediately.
In fact, your first opportunity might involve a modest discount, an ambassador code, occasional product support, or an arrangement with a smaller manufacturer.
That doesn't make it a bad opportunity.
A smaller partnership can give you experience representing a brand and demonstrate that you're dependable.
If you do secure an arrangement:
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Follow the sponsorship agreement
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Communicate professionally
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Meet any promotional commitments
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Represent the brand positively
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Be honest when reviewing products
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Disclose sponsored relationships when required
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Track the results of your promotional efforts
For example, if you receive a discount code to share, you may be able to demonstrate the value of your audience through referrals or sales.
Long-term relationships are built on trust, reliability, and mutual benefit.
What Do Cornhole Bag Manufacturers Look for in Sponsored Players?
Every company is different, but potential sponsors may consider several factors.
| Quality | Why It Matters |
|---|---|
| Playing ability | Demonstrates product knowledge and competitive credibility |
| Tournament participation | Creates opportunities for brand exposure |
| Sportsmanship | Helps protect the company's reputation |
| Social media engagement | Connects the brand with interested players |
| Community involvement | Introduces products to new audiences |
| Content creation | Provides educational or promotional material |
| Professionalism | Makes the player easier to work with |
| Brand loyalty and fit | Supports an authentic partnership |
The key takeaway is that being a great player is only one way to provide value to a sponsor.
Do You Have to Be a Professional Cornhole Player to Get Sponsored?
No. Some manufacturers may offer opportunities to amateur players, local league competitors, content creators, or community ambassadors.
However, the requirements vary considerably.
A manufacturer supporting nationally competitive players may prioritize tournament performance, while another company may value local promotion or social media content.
If you're relatively new to competitive cornhole, focus on building your experience and finding programs that match your current level.
How Much Do Sponsored Cornhole Players Get Paid?
There is no universal payment amount for cornhole sponsorships.
Some arrangements provide discounted products, free bags, or apparel without monetary compensation.
Others may include promotional commissions, event support, or financial payments.
Compensation depends on the manufacturer, the player's profile, the agreement, and the value the partnership provides.
Never assume a sponsorship includes salary, travel expenses, or free equipment unless those benefits are specifically stated.
Before accepting an offer, review the terms carefully, including any exclusivity requirements, promotional obligations, contract duration, and termination conditions.
Common Mistakes to Avoid When Seeking a Cornhole Sponsorship
Players can unintentionally hurt their chances by approaching sponsorships the wrong way.
Avoid these common mistakes:
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Asking only for free bags. Explain how you can contribute to the brand.
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Sending generic messages. Personalize your approach to each manufacturer.
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Exaggerating your accomplishments. Be accurate about your results and audience.
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Ignoring your online reputation. Your public behavior can affect brand relationships.
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Expecting immediate results. Building relationships takes time.
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Promoting products you don't believe in. Authenticity helps establish trust.
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Overlooking contract details. Understand your responsibilities before agreeing to a partnership.
A professional approach can help you stand out even before you've achieved major tournament success.
Frequently Asked Questions About Cornhole Sponsorships
How do you get sponsored by a cornhole bag company?
Start by improving your game, participating in tournaments, building relationships within the cornhole community, and creating a positive online presence. Research manufacturers and approach suitable brands with a professional sponsorship proposal explaining what you can offer.
Can beginners get cornhole sponsorships?
It's possible, particularly through community ambassador or promotional programs. However, opportunities depend on each manufacturer's requirements. Beginners can improve their prospects by becoming active in local leagues and building a positive reputation.
Do sponsored cornhole players get free bags?
Some do, but not all. Sponsorship benefits vary and may include free products, discounts, apparel, commissions, or other forms of support.
How do I contact cornhole sponsors?
Check manufacturers' official websites and social media profiles for sponsorship applications or business contact information. If a company provides a formal application process, follow its instructions.
Do I need a large social media following?
Not necessarily. A relevant, engaged audience and meaningful community involvement may be valuable even if your follower count is relatively small.
Can I represent more than one cornhole bag brand?
That depends on the agreements involved. Some sponsorships may require exclusivity, while others may allow partnerships with multiple companies. Review the terms before making commitments.
Should I pay to become a sponsored cornhole player?
Be cautious about programs that require substantial upfront payments while promising sponsorship benefits. Some legitimate ambassador programs involve purchasing discounted products, but that's different from receiving a traditional sponsorship. Understand exactly what you're paying for and receiving.
How long does it take to get sponsored in cornhole?
There is no standard timeline. Some players develop partnerships through existing relationships, while others spend considerable time competing, creating content, and building their reputation before receiving an opportunity.
Final Thoughts: Build Your Reputation Before You Chase a Sponsorship
Getting sponsored in cornhole can be an exciting achievement, but the best opportunities often come from consistently contributing to the sport.
Improve your skills. Compete regularly. Treat people well. Share your knowledge. Support your local cornhole community.
And when you're ready to approach manufacturers, show them why you're someone they'd be proud to have representing their brand.
You don't need to be the biggest name in cornhole to start building valuable relationships.
You need to be someone who brings value to the game.
Explore Cornhole Bags From Different Brands
Whether you're preparing for your next tournament or discovering which bag style works best for your game, finding the right equipment is part of the journey.
Explore the growing selection of cornhole bags at CornholeBags.com, compare playing styles, and discover equipment that matches your needs.
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